Lo Bros

Lo Bros

As part of the LoBros creative team, designed the front of pack and rollout for all Limited Edition flavours across multiple product formats.

In 2021, and working from the established brand identity, I applied the refreshed design system consistently across a variety of substrates and packaging types , including 330ml bottles, 750ml bottles, 330ml cans, 250ml x4 packs, shipper boxes, and retail-ready displays, ensuring brand cohesion and production accuracy at every stage.

This large-scale rollout involved collaborating closely with the LoBros design and production teams, printers, and external stakeholders to meet retailer requirements and tight launch deadlines. The result was a unified and dynamic packaging suite that brought the LoBros Limited Edition range to life across over 10 major retailers in Australia.